Press Releases
Anexinet Launches New Identity Campaign
Leading Solutions Provider Integrates "The X Factor" in Ensuring Clients' Success
Philadelphia, PA - August 12, 2002 - for immediate release - Anexinet Corporation (www.anexinet.com), a leading regional solutions integrator, today rolled out its new image campaign and company website. The new campaign centers on the concept of "The X Factor," those intangible qualities in experience and delivery approach that set one firm above the rest.
Given the current instability of the business environment and the past hype of the dot-com era, companies are "back to basics" in committing to technology-based solutions - looking to reduce costs, increase revenues and improve service levels - and in their criteria for evaluating potential service providers.
"We recognized that evaluating solution providers isn't an easy process because most offer a similar range of services," explained Tom Behlau, CEO and co-founder of Anexinet. "What makes the difference in our field is real-world business and technical expertise, a proven delivery methodology and culture of client commitment. That's what translates into tangible results."
Anexinet was launched in 2000. The company's management team combined their twenty years of experience in building successful technology companies, developing effective business solutions and managing strategic technology projects and business units to create a company - and a culture - that is flexible, open and passionate about client results.
Anexinet's culture and client approach attracted the best professionals in the market. Anexinet's consulting staff brings an average of ten years of technology experience and varied perspectives ranging from backgrounds in management consulting firms, Fortune 20 and mid-market companies, technology integrators and software providers.
"This collective experience is what sets Anexinet apart - The 'X Factor" that makes the difference in delivering results to our clients," said Diego Calderin, president of Anexinet.
About Anexinet
Anexinet, a premier solutions integrator based in Philadelphia, applies leading-edge technology to complex business challenges to simplify business processes, strengthen IT organizations and provide competitive advantage. Anexinet offers application development, implementation and integration, business intelligence and technology infrastructure services to mid-sized and Fortune 1000 companies in the mid-Atlantic region. Anexinet's experienced consultants ensure the success of each client's solutions through the company's S.A.F.E-T2™ delivery model, a proven and pragmatic approach based on more than 20 years of collective best practices in business-based technology. Clients include ACE Insurance, Exelon and SEI Investments.
Anexinet: Where Leading-Edge Technology Meets Competitive Advantage.
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