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Relay Network (Relay) is a mobile engagement automation company that provides a communications platform that connects businesses with customers, for easy and effective interactions. Relay’s CX Builder™ mobile communication platform gives businesses the ability to design and deliver a guided service experience to end-customers through a combination of SMS messaging and a secure mobile web app. Relay works with enterprise businesses across healthcare, financial and home services.
CX Builder’s success stems from its ability to be used as a standalone tool, or by integrating its APIs into an existing CRM, marketing automation, or customer support platform. Always seeking to improve its offerings, Relay was looking to enhance CX Builder with a new, intuitive interface. Further, they wanted to empower clients to design and send dynamic mobile experiences on their own—without Relay’s assistance.
Relay partnered with Anexinet because they specialize in streamlining business processes to provide the complete digital experience customers require. Anexinet and Relay worked together to deliver a comprehensive solution architecture, product roadmap and release plan. The net result: a modernized solution that uses an Agile Development methodology with the architecture comprised of Couch NoSQL and PostgreSQL relational databases, Node.js, Clojure for Services, Angular 2 Front-End, Jenkins DevOps and Selenium Automated Testing.
The partnership accomplished the goal of enhancing CX Builder with:
● Modernized infrastructure and a beautiful front-end application.
● A self-service builder wizard, letting users create and deliver personalized mobile experiences at scale.
● A visual canvas that brings that workflow and user experience together as one.
It’s a new hyper-personalized way to deliver mobile applications tailored specifically for Relay clients. If our clients want to track customer feedback based on engagement, they can now dynamically adjust the content by immediately pushing out application updates”
– Steve Higgins, Chief Innovation Officer, Relay Network.